“I personally take all my brand endorsement decisions. I am the first point of contact, not the last one. So it goes without saying that I delve into depth and detail about the brand, product, everything. I would never endorse a brand if I didn’t believe in it” – Masterchef Sanjeev Kapoor.
He came, He cooked and He conquered the hearts of women of all ages and kinds. Sanjeev Kapoor mastered the art of Indian cooking and won both domestic adulation as well as international acclaim for his recipes for a perfect gastronomic delight. He is not just an icon for food connoisseurs, but also the marketing world’s favourite chef since his Khaana Khazana days on Indian television. He has been associated with many brands such as Natura Diet Sugar by Sugar Free, edible oil brand, Sweekar, Sapat Tea, and the recently announced association with Tata i-Shakti range of pulses.
He came, He cooked and He conquered the hearts of women of all ages and kinds. Sanjeev Kapoor mastered the art of Indian cooking and won both domestic adulation as well as international acclaim for his recipes for a perfect gastronomic delight. He is not just an icon for food connoisseurs, but also the marketing world’s favourite chef since his Khaana Khazana days on Indian television. He has been associated with many brands such as Natura Diet Sugar by Sugar Free, edible oil brand, Sweekar, Sapat Tea, and the recently announced association with Tata i-Shakti range of pulses.
