Third Umpire on Branding

Monday, October 22, 2012

Must Advertising be insensitive?


 

Read my blogs @ http://www.brand-comm.com/blog.html
Facebook: facebook.com/RamanujamSridhar
Twitter: twitter.com/RamanujamSri 


Labels: Advertising, Indian Advertising, Marketing and Advertising, Ramanujam Sridhar

No comments:

Post a Comment

Newer Post Older Post Home
Subscribe to: Post Comments (Atom)

Is the new Flying Machine's Print Ad objectionable

Are the New Tata Docomo Ads objectionable?

Follow me on my Social spaces

twitterlogosmall facebooklogosmall rsslogo linkedinlogo  



Connect with me to receive regular updates

Search This Blog

Blog Archive

  • ►  2018 (17)
    • ►  August (1)
    • ►  June (1)
    • ►  May (1)
    • ►  April (3)
    • ►  March (3)
    • ►  February (4)
    • ►  January (4)
  • ►  2017 (41)
    • ►  December (3)
    • ►  November (5)
    • ►  October (2)
    • ►  September (5)
    • ►  August (3)
    • ►  June (1)
    • ►  May (1)
    • ►  April (8)
    • ►  March (4)
    • ►  February (3)
    • ►  January (6)
  • ►  2016 (57)
    • ►  December (3)
    • ►  November (6)
    • ►  October (5)
    • ►  September (4)
    • ►  August (8)
    • ►  July (7)
    • ►  May (2)
    • ►  April (2)
    • ►  March (5)
    • ►  February (6)
    • ►  January (9)
  • ►  2015 (62)
    • ►  December (5)
    • ►  November (9)
    • ►  October (6)
    • ►  September (6)
    • ►  August (8)
    • ►  July (8)
    • ►  June (8)
    • ►  May (9)
    • ►  March (1)
    • ►  February (1)
    • ►  January (1)
  • ►  2014 (16)
    • ►  November (4)
    • ►  August (1)
    • ►  July (2)
    • ►  May (1)
    • ►  April (2)
    • ►  February (4)
    • ►  January (2)
  • ►  2013 (36)
    • ►  December (1)
    • ►  October (3)
    • ►  September (3)
    • ►  July (2)
    • ►  June (8)
    • ►  May (7)
    • ►  April (4)
    • ►  March (1)
    • ►  February (5)
    • ►  January (2)
  • ▼  2012 (58)
    • ►  December (4)
    • ►  November (10)
    • ▼  October (3)
      • Must Advertising be insensitive?
      • Ode to a Client
      • It can't all be buzz
    • ►  September (2)
    • ►  August (7)
    • ►  July (7)
    • ►  June (6)
    • ►  May (3)
    • ►  April (3)
    • ►  March (5)
    • ►  February (6)
    • ►  January (2)
  • ►  2011 (48)
    • ►  December (3)
    • ►  November (4)
    • ►  October (2)
    • ►  September (6)
    • ►  August (7)
    • ►  July (5)
    • ►  June (4)
    • ►  May (2)
    • ►  April (4)
    • ►  March (4)
    • ►  February (3)
    • ►  January (4)
  • ►  2010 (43)
    • ►  December (5)
    • ►  November (6)
    • ►  October (6)
    • ►  September (2)
    • ►  August (3)
    • ►  July (4)
    • ►  June (4)
    • ►  May (2)
    • ►  April (2)
    • ►  March (2)
    • ►  February (3)
    • ►  January (4)
  • ►  2009 (27)
    • ►  December (2)
    • ►  November (2)
    • ►  October (2)
    • ►  September (2)
    • ►  August (3)
    • ►  July (4)
    • ►  June (2)
    • ►  May (3)
    • ►  April (2)
    • ►  March (2)
    • ►  February (1)
    • ►  January (2)
  • ►  2008 (26)
    • ►  December (1)
    • ►  November (3)
    • ►  October (4)
    • ►  September (1)
    • ►  August (1)
    • ►  July (2)
    • ►  June (4)
    • ►  May (3)
    • ►  April (3)
    • ►  March (3)
    • ►  January (1)
  • ►  2007 (19)
    • ►  December (1)
    • ►  November (1)
    • ►  October (6)
    • ►  September (5)
    • ►  May (1)
    • ►  March (1)
    • ►  February (1)
    • ►  January (3)
  • ►  2006 (8)
    • ►  December (3)
    • ►  November (1)
    • ►  August (1)
    • ►  June (1)
    • ►  May (1)
    • ►  April (1)

Labels

  • 2010 (1)
  • 2011 IPL (1)
  • 2011 World Cup (6)
  • 3 idiots (1)
  • ABP (3)
  • Abraham Koshy (1)
  • Absolut Vodka (1)
  • Ad (1)
  • Ad Agency (3)
  • Ad War (1)
  • AdAsia Convention (1)
  • Advertisement (12)
  • Advertiser (3)
  • Advertising (115)
  • Advertising Agency (6)
  • Advertising Budget (2)
  • Advertising Campaign (8)
  • Advertising War (2)
  • Afaqs (2)
  • ageless brands (2)
  • Agency (2)
  • Air India (3)
  • Aircell (1)
  • Airlines (4)
  • Airtel (9)
  • Airtel Logo (1)
  • Airtel New Logo (2)
  • Alka Seltzer (1)
  • Amitabh Bachchan (2)
  • Amitava Mukherjee (1)
  • Amul (1)
  • Anand Halve (1)
  • Anand Jaiswal (1)
  • Anand Singh (1)
  • Aniruddha Deshmukh (1)
  • Anita Bhogle (1)
  • Anita Nayyar (1)
  • Anna Hazare (3)
  • Anna University (1)
  • Annual Reports (1)
  • Annual Reports for building Brand image (1)
  • Ashoo Advani (1)
  • ASSOCHAM (1)
  • Aswath Damodaran (1)
  • Australian (6)
  • automobiles (1)
  • Avis (1)
  • Axis Bank (1)
  • Bajaj (1)
  • Bangalore (10)
  • BCCI (5)
  • Bhaskar Bhat (1)
  • Big B (1)
  • Bihar (1)
  • Bill Bernbach (1)
  • Billy Bowden (1)
  • Blackberry Boy (1)
  • Blog (1)
  • BNS Reddy (1)
  • Bobby Pawar (1)
  • Bollywood (1)
  • Book Launch Chennai (1)
  • Book Review (3)
  • Booster Juice (2)
  • BPL (3)
  • Brand (60)
  • brand ambassador (3)
  • Brand Awareness (7)
  • Brand Bangalore (5)
  • Brand Comm (21)
  • Brand Connect (1)
  • brand consulting (7)
  • Brand Custodian (1)
  • brand equity (1)
  • Brand Icon (1)
  • Brand Identity (2)
  • Brand Image (2)
  • Brand India (5)
  • Brand Management (1)
  • Brand Positioning (3)
  • Brand Strategies (3)
  • Brand Value (1)
  • brand-comm (10)
  • brand-consulting (1)
  • Branding (91)
  • Branding and Advertising (29)
  • Branding in India (17)
  • branding india (3)
  • Brands (23)
  • Brands of 2012 (1)
  • Brandware (3)
  • Brandware 4 (1)
  • breakfast cereal (1)
  • Budget (2)
  • Business (5)
  • Business Leaders (1)
  • Business Lessons (1)
  • Business of Trust (1)
  • Business Standard (2)
  • buzzy brands (1)
  • Cadburys (3)
  • Cafe Chains (1)
  • Cane Fresh (1)
  • Cane-O-LA (1)
  • car brands (1)
  • Cavin Kare Awards (1)
  • Celebrities and Brands (4)
  • Celebrity (3)
  • Cellular (1)
  • Chees Master (1)
  • Chennai (1)
  • Chetan Bhagat (1)
  • child bear (1)
  • chilled beer (1)
  • Chlorophyll (1)
  • Cholamandalam Insurance (1)
  • Cinthol (2)
  • CK (1)
  • CK Prahalad (2)
  • Client (1)
  • CnbcTv18 (2)
  • Coca Cola (3)
  • Coffee (2)
  • Coke (12)
  • Cola (2)
  • Colgate-Palmolive (2)
  • Comercial (1)
  • Commercial (29)
  • Commercials (6)
  • Common Wealth Games (1)
  • Commonwealth Games (1)
  • Communication (7)
  • Companies (1)
  • Comparative advertising (1)
  • Competition (1)
  • Consumer (25)
  • Consumers (12)
  • Cooking (1)
  • Courtney Walsh (1)
  • Creative (2)
  • Cricket (47)
  • Cricket World Cup (3)
  • Culture (1)
  • Customer (12)
  • Customer Engagement (2)
  • Customer Service (4)
  • Customers (3)
  • Custommerce National Convention (1)
  • CVL Srinivas (1)
  • CWG (2)
  • Cyrus Mistry (1)
  • Da Milano (1)
  • Dabur (1)
  • Dainik Jagran (1)
  • Dairy Milk (2)
  • datsun (1)
  • David Ogilvy (5)
  • DDB Mudra (2)
  • Dhoni (4)
  • Digital Advertising (3)
  • Digital Revolution (2)
  • Diwali (1)
  • DLF (2)
  • Don Bosco (1)
  • Don Bradman (1)
  • Doughnuts (1)
  • Dove (1)
  • Dr Radhakrishnan (1)
  • Draftfcb Ulka (1)
  • DS Rawat (1)
  • Dunkin Donuts (1)
  • E-Commerce (2)
  • Education (1)
  • Ekta Verma (1)
  • Elections (2)
  • Elsie Nanji (1)
  • Emami (1)
  • Employees (2)
  • Enn Vazhi Thani Vazhi (1)
  • Entertainment (2)
  • entrepreneurship (2)
  • Ethics (1)
  • Facebook (3)
  • Fair and Lovely (2)
  • Fastrack (6)
  • Fastrack Bag Commercial (1)
  • Festive Season (2)
  • Figo (1)
  • Flipkart (1)
  • Flying Machine (1)
  • FMCG Brands (8)
  • food brands (1)
  • Football (1)
  • Footwear (1)
  • Ford Figo (1)
  • G.R. Vishwanath (1)
  • Gandhi (1)
  • Gen Y (3)
  • gifting (1)
  • Globalisation (1)
  • Godrej (1)
  • Google (1)
  • Grindlays Bank (1)
  • GRT Jewellers (1)
  • Harbhajan Singh (2)
  • Harish Bijoor (4)
  • Harley Davidson (1)
  • Harsha Bhogle (2)
  • Havells Ad (3)
  • HDFC (1)
  • HDTV (1)
  • Hero (1)
  • Hero Honda (1)
  • Hidesign (1)
  • Himalaya (1)
  • Hindi (1)
  • Hindustan Unilever (3)
  • HMT Watches (3)
  • HMV (1)
  • Hockey (1)
  • Honda (1)
  • Honda City (2)
  • Horlicks (1)
  • Hotel Industry (2)
  • Hrithik Roshan (1)
  • HTC (1)
  • Huawei (1)
  • HUL (3)
  • ICC (3)
  • ICC World Cup (1)
  • ICICI Bank (1)
  • Iconic Indian brands (1)
  • Idea Cellular (1)
  • IIM (2)
  • IIM Ahmedabad (1)
  • IIM Bangalore (3)
  • IIMB Alumni (1)
  • India (31)
  • Indian Advertising (7)
  • Indian Brand (2)
  • Indian Brands (1)
  • Indian Cricket (15)
  • Indian Media (1)
  • Indian Terrain (1)
  • Indigo Airlines (2)
  • Indranil Das Blah (1)
  • Indus League (2)
  • Infosys (7)
  • Infrastructure (1)
  • Innovation (2)
  • Integrated Marketing Communications (2)
  • Iodex (1)
  • iPad (1)
  • IPL (23)
  • IPL 4 (1)
  • IPL 5 (3)
  • IPL Auction (1)
  • IPL Match Fixing (1)
  • IT (1)
  • Italian Prime Minister (1)
  • ITC Grand Chola (1)
  • Jaago Re (1)
  • Jabong (1)
  • Jack Welch (1)
  • Jagadeesh Krishnamurthy (2)
  • Jammu and Kashmir (1)
  • Jawaharlal Nehru Stadium (1)
  • Jawaharlal Nehru Stadium New Delhi (1)
  • Jay Elliot (1)
  • Jayalalitha (3)
  • Jehil Thakkar (1)
  • Jet Airways (2)
  • Jewellers (1)
  • Jewellery for Wedding (1)
  • John Abraham (2)
  • John Wanaker (1)
  • Johnson and Johnson (1)
  • JWT India (2)
  • jyothy laboratories (1)
  • Kalyan Jewelers (1)
  • Kalyani black label (1)
  • Kapil Dev (1)
  • Karbonn Mobiles (1)
  • karthi (1)
  • Kawasaki (1)
  • Kellog's (1)
  • kenstar (1)
  • King of Good Times (1)
  • Kingfisher (2)
  • Kiran Khalap (2)
  • Lalit Modi (2)
  • Leadership and Branding (5)
  • LG Appliances (1)
  • Liberty (1)
  • Lifebouy (1)
  • LinkedIn (1)
  • Lords (1)
  • Lowe (1)
  • Loyalty (2)
  • Luxury Brands (2)
  • M.L. Purushotham (1)
  • M.S.Dhoni (1)
  • Ma Foi Randstad (1)
  • Made in India (1)
  • Madras (3)
  • Mahindra and Mahindra (1)
  • maiyas (1)
  • Mamata Bannerjee (1)
  • Management (2)
  • Management Course (1)
  • Manipal Education (2)
  • Manu Kumar Jain (1)
  • Marico (1)
  • Marketers (3)
  • MarketGate Consulting (1)
  • Marketing (33)
  • Marketing and Advertising (9)
  • Marketing and Strategy (5)
  • Marketing In India (4)
  • Markets (3)
  • Maruti Suzuki (2)
  • Mast Kalandar (1)
  • Masterchef Sanjeev Kapoor (1)
  • Match Fixing (1)
  • McCann (1)
  • McD (1)
  • McDonalds (2)
  • McDowell Platinum (1)
  • Media (23)
  • Micromax (3)
  • microsoft (1)
  • Mid Day (1)
  • Middle East (1)
  • Mike Isaacson (1)
  • MindTree (1)
  • Mobile (9)
  • Mobile Phones (8)
  • Mohit Beotra (1)
  • Mother Diary (1)
  • Motorcycle (1)
  • Motorola (1)
  • Movie (1)
  • Mr. K. Pandia Rajan (1)
  • MRF (1)
  • mtr foods (1)
  • Mudra (3)
  • Mukund Rajan (1)
  • Mumbai (1)
  • Mumbai Indians (1)
  • Murali (1)
  • N.R. Narayana Murthy (6)
  • Nandan Nilekani (4)
  • Nano (2)
  • Narendra Modi (3)
  • Nation Brand (1)
  • Navjot Singh Sidhu (1)
  • Newspaper (6)
  • Nike (1)
  • Nirma (1)
  • Nokia (6)
  • NutraSweet (1)
  • Ode to a Client (1)
  • ODI (1)
  • Ogilvy and Mather (1)
  • Olympic (2)
  • Omar Abdullah (1)
  • Online (2)
  • Online Shopping (2)
  • oreo (1)
  • Organisation (2)
  • outlook business (1)
  • Oxyfryer (1)
  • Pakistan Cricket Team (2)
  • Pallavi Gupta (1)
  • Pepsi (13)
  • Pepsi and IPL (1)
  • Pepsi Commercials (1)
  • Personal Brand (2)
  • Personal Care (1)
  • Philips (1)
  • Pitch Brands 50 (3)
  • Pitch Magazine (7)
  • Poddar (1)
  • Politics (5)
  • Ponds (1)
  • Positioning (1)
  • Potshot advertising (1)
  • Prabhu (1)
  • Prahlad Kakkar (1)
  • Pranab Mukherjee (1)
  • Press (1)
  • Print Ad (3)
  • PrintWeek (1)
  • Procter and Gamble (3)
  • Prof Damodaran (1)
  • Prof. P. Mannar Jawahar (1)
  • Programming (1)
  • Quote (1)
  • R. Gopalakrishnan (1)
  • Raghav Bahl (1)
  • Rahul Dravid (4)
  • Rajan Amba (1)
  • Rajeev Jain (1)
  • Rajesh Khanna (1)
  • Ramanujam Sridhar (108)
  • ranbir kapoor (1)
  • Ratan Tata (2)
  • Ravinder Siwach (1)
  • Raymond (3)
  • Reckitt Benckiser (2)
  • Reliance Communication (1)
  • Reliance Industry (1)
  • Retail (3)
  • Ricky Pointing (2)
  • Rin Fabric Whitener (1)
  • Robin Blue (1)
  • Robin Uthappa (1)
  • Royal Enfield (2)
  • Royal Stag (1)
  • Sachin Tendulkar (22)
  • Sahara (1)
  • Sahil Malik (1)
  • Samir Kale (1)
  • Samsung Galaxy Note (2)
  • Samsung India (2)
  • Samsung Marketing (1)
  • Santosh Padhl (1)
  • Sashi Tharoor (1)
  • Satyam (1)
  • Satyamev Jayate (1)
  • Saurabh Uboweja (1)
  • Scooty (1)
  • Scripting The Future (1)
  • Service (3)
  • Set Max (1)
  • Shah Rukh Khan (1)
  • Shailen Sohoni (1)
  • Shampoo (1)
  • Sharad Sarin (1)
  • Sharda Agarwal (1)
  • Share Warne (1)
  • Shushmul Maheshwari (1)
  • Siddharth Varadarajan (1)
  • Silvio Berlusconi (1)
  • Smart Phones (3)
  • Smartphones (1)
  • Social Cause Marketing (2)
  • Social Media (9)
  • Social Network (1)
  • Social Networking (2)
  • Software Industry (3)
  • Sonata (1)
  • Sourav Ganguly (1)
  • South India (3)
  • Sponsors (1)
  • Spoof Advertising (1)
  • Sports (2)
  • SportzPR (1)
  • Srilanka (2)
  • Start Up (4)
  • Stay ahead of the Times (1)
  • Steve Jobs (2)
  • Strategy (3)
  • Subrato Bagchi (1)
  • sugarcane juice (1)
  • Sulekha (1)
  • Sun TV (1)
  • Sunday Chronicles (1)
  • Sunil B. Mittal (1)
  • Suresh Srinivasan (1)
  • Surf (1)
  • Sushant Dash (1)
  • Sushil Kumar (1)
  • Suzuki (1)
  • T20 (10)
  • talent (1)
  • TAM Media Research (1)
  • Tamil (1)
  • Tamil Films (2)
  • Tamil Nadu (3)
  • Tanishq (1)
  • TATA (2)
  • Tata Docomo (8)
  • Tata Group (2)
  • Tata Motors (1)
  • Tata Nano (3)
  • Tata Tea (2)
  • Tech Mahindra (1)
  • Telecommunications (5)
  • Television (8)
  • The Hindu (2)
  • The Wall (2)
  • Third Umpire (1)
  • Thumps UP (2)
  • Times Of India (2)
  • Titan (5)
  • Titan Industries (1)
  • Top 10 Brands of 2012 (1)
  • TRP (1)
  • TTK Prestige (1)
  • TV (2)
  • TV Commercial (4)
  • TV Rating (1)
  • TVC (1)
  • TVR (2)
  • TVS (1)
  • Two Wheeler (1)
  • Tylenol (1)
  • UB (1)
  • UB Group (1)
  • Ujala (1)
  • United Spirits (3)
  • Unni Krishnan (1)
  • Vasudha Misra (1)
  • Versace (1)
  • Videcon (2)
  • Video Calling (1)
  • Vijay Mallya (3)
  • Vikram Grover (1)
  • Vim (1)
  • Vimal Advertising (1)
  • Vimal Sarees (1)
  • Vimal Suitings (2)
  • Vinod Kambli (1)
  • vip skybags (1)
  • Virender Sehwag (3)
  • Viswanathan Anand (1)
  • Viveks (1)
  • Vodafone (9)
  • Vodafone Commercial (2)
  • Vodafone Portability (1)
  • Volkswagen (4)
  • Volkswagen Vento (2)
  • Wasim Basir (1)
  • Web Site (2)
  • Wilkileaks (1)
  • William L Simon (1)
  • Windows (1)
  • Wipro (1)
  • World Cup (2)
  • World of Titan (1)
  • Wrestlers (1)
  • XLRI (1)
  • Y2K (1)
  • Yogeshwar Dutt (1)
  • YouTube (1)
  • Yuvraj Singh (1)
  • Zaheer (1)
  • Zee TV (1)
  • Zoozoo (1)

RSS

Posts
Atom
Posts
Comments
Atom
Comments
Designed and maitained by AliveNow.in. Powered by Blogger.